Senior Program Manager, Content

Alexander Santo

Experience

Amazon | June, 2020 - Present

Senior Content Manager (L6 - Program Manager III) | Worldwide Sustainability | June, 2023 - Present | Portland, OR

  • Program manage Amazon’s supply chain human rights and environmental due diligence (HREDD) content and training program.

    • Drive compliance with Amazon’s Supply Chain Standards by building standard operating procedures, training programs, and communication plans. Maintain dashboards for internal and public reporting.

    • Enable and track global regulatory compliance through cross-functional working groups. Collaborate with business intelligence, legal, and policy teams to help suppliers comply with legal and brand expectations.

    • In 2024, supported the addition of carbon footprinting requirements to Amazon’s Standards; built a comprehensive communications plan for internal and external audiences.

Content Manager (L5 - Program Manager II) | Worldwide Sustainability | April, 2021 - June, 2023 | Portland, OR

  • Prior to promotion to my current role, I redesigned the team’s content development workflows, generating time- and cost-saving efficiencies.

    • Achieved $700,000 in annual cost-savings for our content operations by revamping communication templates and building a custom Airtable tool to manage and automate content storage and access, reducing the average resolution time for operational tickets by 3 hours.

    • Implemented standardized audit data reports and surveys to assess the effectiveness of content materials and training programs. Enabled content and program owners to continually improve their deliverables by tracking trends in behavioral changes within the supply chain.

Content Evaluation Specialist (Temp) | WorldWide Operations | June, 2020 - April, 2021 | Portland, OR

  • Before joining the Sustainability organization, I held a contract role supporting the development of safety and process training programs for fulfillment center (FC) managers.

    • Transformed content from safety and process engineers into comprehensive training programs for FC managers. Designed and developed a web-based tool to guide FC managers through customized learning pathways tailored to their building type and role.

Brafton Inc. | September, 2015 - April, 2021

Senior Editorial Specialist | Science & Technology Team | January, 2021 - APril, 2021 | Portland, OR

  • As Senior Editorial Specialist on the Science and Technology team, I built end-to-end B2B marketing funnels for technology and life sciences firms. I conducted market research, interviewed subject-matter experts, and analyzed customer engagement data.

    • Generated $180,000 in revenue, securing repeat scopes of work to satisfied clients. My campaigns drove high-volume traffic to clients’ sites, and increased engagement mid-funnel, improving lead generation and sales.

Senior Content Writer | Science & Technology Team | December, 2018 - January, 2021 | Portland, OR

  • In addition to writing articles, white papers, press releases, and video scripts for clients, I also developed content for Brafton’s website.

    • Tripled traffic to Brafton’s blog pages, a primary lead-generation channel.

Content Writer | Health, Lifestyle, & Travel Team | September, 2015 - December, 2018 | Boston, MA

  • On the Heath, Lifestyle, and Travel team, I executed campaign strategies by writing website content for national brands like Mr. Coffee, Oster, Rubbermaid, BCD Travel, as well as independent physicians offices.

Education

Bachelor of Arts, English - 2012

University of Minnesota, Twin Cities

Creative Writing Program - 2011

University of Edinburgh, UK

Associate of Arts - 2010

Century College, MN

Skills & Interests

  • Skills: Editorial design (Adobe InDesign, Adobe Illustrator); content and training data analysis; vendor management; content automation; industry and demographic research; project management; copywriting; adult learning theory application

  • Interests: Rock climbing; classic and modern literature; PC gaming; Italian cooking; yoga; comedy; ‘bad’ movies